One of my favorite bloggers, Shana Albert from Socialdesire.com, had the guest blogger, James Duthie, write a blog that discussed how many businesses don't actually "get" the web 2.0 or social media. After reading it, I thought I would share it with my readers b/c it helps you get a great understanding of social media "gone wrong". But it also gives marketers a new perspective on how to use social media to market their brands. I believe it is important to understand what business you're in and what appeals to your customers. Once you understand this, you can use social media to your advantage. Check out the blog here: SocialDesire.com
If you have any additional thoughts you'd like to share about the article, let's discuss it! Leave a comment.
Yours truly,
B.Croom
Social Media Stepchild
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